Privacy Policy

NOVUS Steel Privacy Policy

Effective Date: 27 August 2026

NOVUS Steel respects your privacy and is committed to handling personal information responsibly and in accordance with applicable South African data protection laws, including the Protection of Personal Information Act 4 of 2013 ("POPIA").

This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us, request a quotation or interact with our online advertising.

1. Who We Are

NOVUS Steel provides steel construction, fabrication, crane rental and related steel solutions across South Africa.

Business: NOVUS Steel
Location: Bloemfontein, South Africa
Physical/Registered Address: 12 Pat Mullin St, Hamilton, Bloemfontein, 9301
Phone: 082 413 6692
Email: info@novussteel.co.za

For the purposes of POPIA, NOVUS Steel is the responsible party for personal information collected through this website and our business enquiries.

2. Information We May Collect

We may collect personal information that you provide to us when you:

Complete an enquiry or quotation form
Submit a lead form through Google Ads or another advertising platform
Contact us by phone or email
Request information about our services
Communicate with us regarding a project

The information collected may include:

Your name
Email address
Telephone number
Company name
Project location
Service required
Project details or requirements
Any other information you choose to provide

Our website may also automatically collect certain technical information, including your IP address, browser type, device information, pages visited and interactions with the website.

3. How We Use Your Information

We may use your personal information to:

Respond to enquiries
Prepare or discuss quotations
Contact you regarding your project
Provide information about our services
Manage customer and project communications
Improve our website and advertising
Measure the effectiveness of our marketing campaigns
Maintain business and administrative records
Meet legal or regulatory requirements

We will only use personal information for the purpose for which it was collected, or for another purpose that is compatible with the original purpose and permitted by law.

4. Google Ads and Online Advertising

NOVUS Steel may use Google Ads and other digital advertising platforms to promote our services.

When you interact with one of our advertisements or submit a lead form, information such as your name, email address, telephone number, company information or project requirements may be provided to us.

We use this information to respond to your enquiry and determine how we can assist with your project.

Google and other advertising providers may also use cookies and similar technologies to measure advertising performance, understand website activity and provide relevant advertising.

Your use of Google services is also subject to Google's own privacy policies and terms.

5. Cookies and Website Analytics

Our website may use cookies and similar technologies.

Cookies are small files stored on your device that can help us understand how visitors use our website and how our advertising performs.

We may use cookies for purposes such as:

Website functionality
Website traffic measurement
Advertising measurement
Conversion tracking
Understanding how visitors interact with our website

Where required, you may be given the option to manage or reject non-essential cookies.

You can also control cookies through your browser settings. Disabling certain cookies may affect some website functionality.

6. How We Share Personal Information

NOVUS Steel does not sell your personal information.

We may share personal information with trusted service providers where reasonably necessary to operate our business, website or advertising.

These may include:

Website hosting providers
IT and technical service providers
Advertising and analytics platforms
Customer communication or business software providers
Professional advisers where necessary
Authorities where disclosure is required by law

Service providers processing personal information on our behalf are expected to handle that information appropriately and only for authorised purposes.

7. International Processing

Generally speaking, a Privacy Policy often addresses these types of issues: the types of information the website is collecting and the manner in which it collects the data; an explanation about why is the website collecting these types of information; what are the website’s practices on sharing the information with third parties; ways in which your visitors an customers can exercise their rights according to the relevant privacy legislation; the specific practices regarding minors’ data collection; and much much more.

To learn more about this, check out our article “Creating a Privacy Policy”.

8. Data Security

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

While we take reasonable precautions, no website, electronic communication or online storage system can be guaranteed to be completely secure.

9. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, for legitimate business requirements or where retention is required by law.

When personal information is no longer required, we will take reasonable steps to securely delete, destroy or de-identify it.

10. Marketing Communications

Where permitted by law, we may use your contact information to communicate with you about NOVUS Steel services that may be relevant to you.

Where consent is required for direct marketing, we will obtain it before sending such communications.

You may ask us to stop sending marketing communications at any time by contacting:

info@novussteel.co.za

11. Your Rights

Subject to applicable law, you may have the right to:

Ask whether we hold personal information about you
Request access to your personal information
Request correction or updating of inaccurate information
Request deletion of information where appropriate
Object to certain processing of your personal information
Withdraw consent where processing is based on consent
Raise a complaint regarding the processing of your personal information

To make a privacy-related request, contact:

Email: info@novussteel.co.za
Phone: 082 413 6692

We may need to verify your identity before processing certain requests.

12. Information Regulator South Africa

If you believe that your personal information has not been handled appropriately, you have the right to lodge a complaint with the Information Regulator of South Africa.

Information Regulator South Africa
Telephone: 010 023 5200
Email: enquiries@inforegulator.org.za

Further information is available from the Information Regulator's official website.

13. Third-Party Websites

Our website may contain links to websites or services operated by third parties.

NOVUS Steel is not responsible for the privacy practices, security or content of external websites. We recommend reviewing the privacy policy of any third-party website you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, business practices or legal requirements.

The latest version will be published on this website with the updated effective date.

15. Contact NOVUS Steel

For questions regarding this Privacy Policy or the way we handle personal information, please contact:

NOVUS Steel
Phone: 082 413 6692
Email: info@novussteel.co.za
Address: 12 Pat Mullin St, Hamilton, Bloemfontein, 9301